Workshop Entrepreneurship

Event details

  • 27 Aug 2019
  • Cube Design Museum, Kerkrade
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Workshop Entrepreneurship

On 23 July and 27 August, the Brightlands Innovation Factory (BIF) in collaboration with Cube design museum will give a workshop focused on Value Proposition. The Value Proposition is an element of the Business Model and focuses on clearly understanding what problem you are solving for whom, and what makes you unique in doing so. We will take you through a set of exercises and at the end of the workshop you will have a value proposition canvas for your company or idea.

The workshop will be taught by Paulien Strijland, who spent many years in Silicon Valley driving product innovation at companies such as Apple and Yahoo. She now works with the Brightlands Innovation Factory (BIF) to help companies and governments work in more iterative and creative ways, and to strengthen connections between the startup eco-system and the regional educational institutions. She will be supported by other experienced members form the BIF team.


  • 16:00-16:15 Welcome
  • 16:15-18:00 Workshop part 1
  • 18:00-18:30 Break + dinner
  • 18:30-21:00 Workshop part 2

Practical information

  • This workshop is being taught in English
  • You can register on 23 July or 27 August 2019
  • Dinner during the break is included in the ticket price

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